Argentina - Sport Shoes and Sport Apparel Sector - Market Research

This market research analyze the industrial sector for sport shoes and sport apparel and sport accesories in Argentina. The research covers the local production and distribution performance, the imports, and different market segments, mainly High Performance sport shoes and Outdoor shoes.

Furthermore, the market research shows the marketing strategies and the market shares for the local producers and importers.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

The Competitors Market Research Series by CLAVES (C) are written by senior marketing and management consultants, and focus on market structures, strategies, attitudes and behaviours, competitive forces and actual & future perspectives on the most interesting and attractive sectors.

Basic information is gathered from field research thru in-depth personal interviews with key management from main companies, customers, suppliers, distributors and retailers into the sector. Also other documental information i obtained in public sources, as well as in private databases.

The report latest edition is February 2007, with 246 pages, 182 tables and graphics, 86 companies are included and is offered in text (hard cover) with digital version as optional.

The report was developed by Claves in Buenos Aires, Argentina. Language is spanish.

You may order just the hard cover and as optional, the hard cover plus digital version in CD. For this option, please send us a mail.

Translation of the report is an option to be quoted by separate. If you wish a quote for this option please send us an e-mail into the Contact Section.

Contents

(This is a general index for all reports. Some reports may have light variations to this general index)

1. EXECUTIVE SUMMARY
1.1 Executive synthesis
1.2 Prospects
1.3 Threats and opportunities

2. ENVIRONMENTAL CONTEXT
2.1. Business identification and segmentation
2.1.1 Activity definition
2.1.2 Business segmentation
2.1.3 Main products
2.2 Production, foreign trade and apparent consumption
2.2.1 Activity development
2.2.2 Seasonality
2.2.3 Foreign trade
2.2.4 Apparent consumption
2.2.5 International situation
2.3 Demand
2.3.1 Demand typology and segmentation
2.3.2 Use functions and substitute products
2.3.3 Client groups
2.3.4 Life cycle
2.4 Competitive forces, barriers and key success factors
2.4.1 Intensity and mobility of competitive forces
2.4.1.1 Present competitors
2.4.1.2 Suppliers
2.4.1.3 Customers
2.4.1.4 Substitute product pressure
2.4.1.5 Potential competitors
2.4.2 Sector barriers: intensity and mobility
2.4.2.1 Barriers to entry
2.4.2.2 Barriers to exit
2.4.3 Key success factor mobility

3. ANALYSIS OF THE COMPETENCE
3.1 Companies
3.1.1 Supply structure
3.1.1.1 Employment
3.1.1.2 Localization
3.1.1.3 Installed capacity
3.2 Competitive strategies and maneuvers
3.2.1 Strategic groups
3.2.2 Competitive strategies
3.2.3 Diversification and integration
3.2.4 Positioning of the companies before key success factors
3.2.5 Brand positioning
3.2.6 Strength and weakness of companies
3.2.7 Advertising
3.3 Performance of the competence
3.3.1 Company market shares
3.3.2 Profitability
3.3.3 Debt and financing
3.3.4 Conclusions

4. ANNEX
4.1. Consulted sources
4.1.1 Primary sources
4.1.2 Secondary sources
4.2. Directory of the main companies of the sector
4.3. Methodological glossary

Companies Mentioned

Some companies mentioned in this research are the following:

ADIDAS ARGENTINA , ADOLFO ZAKIAN S.A. , ALAGOAS , ALPARGATAS CALZADOS S.A. , AMAZONAS , AMI MUSIC S.A. , ANSELMO SINGH S.R.L. , ANTONIO LUQUIN , APHOLOS , ARIMEX IMPORTADORA S.A. , ARTECOLA , ASICS , AVIO , BABOLAT , BAHIA , BETTINO DOMINGO ANTONIO , BOWIE S.R.L. , BRAILOVSKY MARIO RUBEN , CALZADOS BLANCO S.A. , CARJUL S.A. , CASA FERRACIOLI S.A. , CASAIS NICOLAS MARTA SH , CEARÁ , CIMMINO , CLADEN S.A. , COATS CADENA SA , COLUMBIA , CREACIONES PER LUI DE JOSE LOPEZ , DABRA SOCIEDAD ANONIMA , DACSA , DALEMAS , DASH , DEMIBELL SACIFI , DEPOR JEAN S.A. , DEPORTES NEXO , DEPORTES PEÑA S.A. , DEPORTES PRETI S.A. , DEXTER SHOPS (DABRA S.A.) , DIASU S.A. , DISTRIBUIDORA DEPORTIVA S.R.L. , DISTRINANDO S.A. , DISTRITO FEDERAL , DRIBBLING , EL DANTE SAIC , ELEX , ENE EME PRODUCCIONES , ESPIRITO SANTO , ESSENTIAL S.A , EUROMARKETING , EZ LIFE , FAMILY SPORT (SPORTS FAMILY S.A.) , FANA QUIMICA , FILA ARGENTINA , FIRS PRICE ACTIVE , FISHERPRO KENEX , FOOT BALL , FOOTATHLETIC , FRANCALZ , GOALTY , GOIAS , GOLAZO , GOLD CUP , GOLD SON , GRAELLS NELSON ANTONIO , GRIMOLDI S.A. , GROW S.A. , GRUPO VIEYTES , GUEDIKIAN EDUARDO , HALCRY TENNIS , HEAD , HEEVEL S.H. , HETERODOXIA S.A. , HIBRIDO SRL , ID ARGENTINA S.A. , IMEXA S.A. , IMPLEMENTOS DEPORTIVOS S.A. , IND. METALURG. LA PLATA S.A. , INDEPRO (GRUPO DABRA S.A.) , INDULAR MANOFACTURAS S.A. , INDUSTRIAS PUGLIESE , ITALCALZADO , ITALCOR S.A. , JAMES GILBERT D. ARGENTINA , JESUS RAMON CAIRO , JUST OF SPORTS , KA ARGENTINA S.A. , KAILASH , KAPPA , KARIAS S.A. , KAY WHOSS , LA COMPAÑÍA S.A. , LADY PRESTIGE , LATINSPORT , LE COQ SPORTIF , LEJOPI , LEOPARD , LOPES JOSE , LOTTO , MADEO ANTONIO LEOANRDO , MAR PLAST S.A. , MARANHAO , MASTER BRANDS S.A. , MATO GROSSO DO SUL , MAX PLAY , MEGA SPORTS (SPORT S LIFE) , MEGAVINIMERRELL , MINAS GERAIS , MIOKASA , MISSILE , MITRE , MOLCO SPORTS , MOLTEN ARGENTINA , MONTAGNE AUTDOORS , MOURA YCIA. , MV SHOES , NASSAU , NEALON Y ASOCIADOS S.R.L. , NIKE ARGENTINA , ORIGINAL SPORTS SRL , OUBIÑA CJ , OUTDOORS SA , PACO GARCIA S.A. , PAQUETÁ , PARÁ , PARAIBA , PARANÁ , PENALTY , PENALTY ARGENTINA , PERCHET ARGENTINA S.A. , PERNAMBUCO , PIAUÍ , PLANETA AGUA S.A. , PRESTIGE , PRINCE SPORTS INC. , PROCER , PUMA , PUNTO 1 , RA INTERTRADING , RCM , REEBOK , REPLAY , RIO DE JANEIRO , RIO GRANDE DO NORTE , RIO GRANDE DO SUL , RONDONIA , S.A. IMPORTADORA Y EXPORTADORA , SALOMON , SAN JUAN S.A , SAN REMO , SANTA CATARINA , SAO PAULO , SATURINO CABEZON , SBDSLS GERARDO PABLO , SEDAMIL , SERGIO TACCHINI , SERGIPE , SIEIBU , SOLO DEPORTES (BLOISE HNOS) , SOPRT 2000 , SOUTH1 , SPEEDO , SPORT & ADVENTURE S.A. , SPORT SHOP , SPORT´S LIFE S.A. , SPORTBRANDS , SPORTLINE , SPORTMIX (GRUPO DACSA) , SPORTOP S.A. , SPORTS COMPANY , SPORTS COMPLEMENT , STOCK CENTER (KARIAS S.A., DEL GRUPO DABRA , TARCO , TETRA S.A. , TOCANTINS , TREND MILL S.A. , TSOLOKIAN RUBEN , UMBRO ARGENTINA , UNISOL S.A. , USH , VAHE MERIDIAN S.A. , VANDALIA , VANS ARGENTINA , VDA – CALZADOS Y ART. DEPORTIVOS , WHOSS , WILSON , WINNERS DEPORTIVOS , XELTIC S.A. , YKK , YONEX ARGENTINA , YUHMAK S.A. , ZEST