This report analyzes the imports and market access restrictions for Pet Food. The report evaluates import stats (last available information) and the main tariff and non-tariff barriers to import Pet Food.
Pet foods are a product of relevance into the market of Argentina. In 2014 the market represented more than six billions of pesos. In Argentina there are an estimated of 9 million of dogs and 3.5 million of cats.
Argentinian households spend more than 2700 pesos annually for buying pet food, spending that exceeds some basic categories such as yerba by 24%, while it is less than 9% of the spent in milk and a 19% to cookies.
According to Kantar Worldpanel, about seven million of households buy dogs food every 46 days and over a year acquire more than 40 kilos; while about four million families acquire 17 kilos of cat food approximately every 34 days.
According to Claves consultant, the 78% of Argentines have pets at home, mostly dogs (63%) and then cats (26%). Thus, Argentina is the Latin American country with the highest penetration of pets in homes with 10 million of dogs and just over 4 million of cats, exceeding in percentages to Chile (71%), Mexico (54%), Brazil (44%) and Colombia (35%).
The dog is the favorite pet of the Argentines: in 1 of 3 households which have a dog, have more than one, being Mendoza the city with the highest penetration of dogs per household (69%), while the City of Buenos Aires is the surveyed city with fewer dogs per household (58%). The level of penetration of cats at the country is 26%, being Rosario the city with the highest percentage (28%). On average people have 1 cat per household and the half live with dogs into the same house.
The main market segmentation is performed according to the type of pet. In Argentina there is a clear predominance of dogs and cats. The 95.7% of local pet food production is absorbed by them. The rest of the pet food is intended for supply other types of pets.
From 2007 to 2013, total production grew by 62% from 445,524 tons produced to just over 720,000. The average annual rate of growth was 8.4% per year between 2008 and 2013. In 2012, the. production grew 7.4% in volume and by 2013, the growth rate was the lowest (+ 5.8%) since 2007 (+ 5.6%) as a result of economic difficulties, mainly inflation, impacting on the local market shrinking the demand of the different pet foods.
The market research reports of Latinamerican-markets.com are written by experienced international trade and marketing consultants, focus basically on markets access and imports information for all kind of products in the main Latin American countries.
This report of Pet Food in Argentina includes the following index shown below. It is printed in paper and shipped by courier within 7 to 10 days after payment is received. All reports are offered in text (hard cover) plus a digital version.
A. MARKET ACCESS IN ARGENTINA FOR PET FOOD (HS 2309.10.00)
1. Tariff Information
1.1 HS Number
1.2 Brief Description
1.3 Tariff Treatment
1.3.1 Ad Valorem Duties
1.3.2 Specific Duties
1.3.3 Other Duties
1.3.4 Customs Valuation Rules
1.4. Tariff Preferential Treatment
1.4.2. Latin American Integration Association
1.4.3. Other Free Trade or Preferential Trade Agreements
2. Non-Tariff Barriers in Argentina for Pet Food
2.1. Special Conditions (License, Quota, Import Restrictions, Other)
2.2. Import Regulations
2.3. Forex and Payment Regulations
2.4. Other Applicable Regulations (Sanitary, Environment, Legal, Origin Rules, Customs Valuation, Etc.)
B. IMPORT FIGURES IN ARGENTINA FOR PET FOOD
1. Import Figures for Latest 4 Calendar Years (Jan-Dec) Available
1.1. Year 2015
1.1.1 Total Imports in U$S and Kg. – Imports from All Supplier Countries in U$S and Kg.
1.1.2 Total Import Figures in U$S by Month
1.1.3 Total Import Figures in U$S by Importer
1.2. Year 2014
1.2.1 Total Imports in U$S and Kg. – Imports from All Supplier Countries in U$S and Kg.
1.2.2 Total Import Figures in U$S by Month
1.2.3 Total Import Figures in U$S by Importer
1.3. Year 2013
1.3.1 Total Imports in U$S and Kg. – Imports from All Supplier Countries in U$S and Kg.
1.3.2 Total Import Figures in U$S by Month
1.3.3 Total Import Figures in U$S by Importer
1.4. Year 2012
1.4.1 Total Imports in U$S and Kg. – Imports from All Supplier Countries in U$S and Kg.
1.4.2 Total Import Figures in U$S by Month
1.4.3 Total Import Figures in U$S by Importer
REPORT ENDS HERE
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C. MARKETING MIX SUGGESTIONS FOR PET FOOD
1. Product Strategies in Argentina
1.1 Product Lines Most Demanded into the Domestic Market
1.2 Characteristics of Most Demanded Products
1.3 Attributes of Most Demanded Products
2. Price Strategies in Argentina
2.1 Import Price (CIF Value)
2.2 Price at Distribution Channel Level
2.3 Applied Discount Policies at the Market
2.4 Payment Instruments Used in the Market
3. Distribution Channel Strategies in Argentina
3.1 Usual Distribution Channels into the Market
3.2 Suggested Distribution Channels to Enter the Market
3.3 List of Potential Buyers
4. Advertising and Promotion Strategies in Pet Food
4.1 Main Advertising Formats for the Product
4.2. Main Promotion Schemes for the Product
4.3 Fairs and Trade Shows Related to the Product
4.4 Other Communication Tools Used to Promote the Product
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