Argentina - Non Alcoholic Beverages Sector - Market Research 2006

This research analyzes the development, present situation and prospects of the non alcoholic beverages market in Argentina, considering the different segments: sodas, juices (liquid and powders), spring water, flavored waters, new age beverages, energy drinks and  amaros. Likewise, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning.

Furthermore, the market research shows the marketing strategies and the market shares for the main players into local market.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

The Competitors Market Research Series by CLAVES (C) are written by senior marketing and management consultants, and focus on market structures, strategies, attitudes and behaviours, competitive forces and actual & future perspectives on the most interesting and attractive sectors.

Basic information is gathered from field research thru in-depth personal interviews with key management from main companies, customers, suppliers, distributors and retailers into the sector. Also other documental information is obtained in public sources, as well as in private databases.

The report latest edition is October 2008, with 265 pages, 230 tables and graphics, 212 companies are included and is offered in text (hard cover) with digital version as optional.

The report was developed by Claves in Buenos Aires, Argentina. Language is spanish.

You may order just the hard cover and as optional, the hard cover plus digital version in CD. For this option, please send us a mail.

Translation of the report is an option to be quoted by separate. If you wish a quote for this option please send us an e-mail into the Contact Section.

Contents

1. EXECUTIVE SUMMARY
1.1 Executive synthesis
1.2 Prospects
1.3 Threats and opportunities

2. ENVIRONMENTAL CONTEXT
2.1. Business identification and segmentation
2.1.1 Activity definition
2.1.2 Business segmentation
2.1.3 Main products
2.2 Production, foreign trade and apparent consumption
2.2.1 Activity development
2.2.2 Seasonality
2.2.3 Foreign trade
2.2.4 Apparent consumption
2.2.5 International situation
2.3 Demand
2.3.1 Demand typology and segmentation
2.3.2 Use functions and substitute products
2.3.3 Client groups
2.3.4 Life cycle
2.4 Competitive forces, barriers and key success factors
2.4.1 Intensity and mobility of competitive forces
2.4.1.1 Present competitors
2.4.1.2 Suppliers
2.4.1.3 Customers
2.4.1.4 Substitute product pressure
2.4.1.5 Potential competitors
2.4.2 Sector barriers: intensity and mobility
2.4.2.1 Barriers to entry
2.4.2.2 Barriers to exit
2.4.3 Key success factor mobility

3. ANALYSIS OF THE COMPETENCE
3.1 Companies
3.1.1 Supply structure
3.1.1.1 Employment
3.1.1.2 Localization
3.1.1.3 Installed capacity
3.2 Competitive strategies and maneuvers
3.2.1 Strategic groups
3.2.2 Competitive strategies
3.2.3 Diversification and integration
3.2.4 Positioning of the companies before key success factors
3.2.5 Brand positioning
3.2.6 Strength and weakness of companies
3.2.7 Advertising
3.3 Performance of the competence
3.3.1 Company market shares
3.3.1.1 Production shares
3.3.1.2 Export
3.3.1.3 Import
3.3.1.4 Domestic market
3.3.2 Profitability
3.3.3 Debt and financing
3.3.4 Conclusions

4. ANNEX
4.1. Consulted sources
4.1.1 Primary sources
4.1.2 Secondary sources
4.2. Directory of the main companies of the sector
4.3. Methodological glossary

The exact content in spanish, as published, is the following:

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Furthermore, the market research shows the marketing strategies and the market shares for the main players into local market.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

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Furthermore, the market research shows the marketing strategies and the market shares for the main players into local market.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

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Likewise, this research analyzes the main entities of the sector, their competitive strategies, profitability and market shares.

Argentina - Bank Industry - Market Research

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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Furthermore, the market research shows the marketing strategies and the market shares for the companies.

Argentina - Tourism Sector - Market Research

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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This research analyzes the development, present situation and prospects of the Rent a Car industry in Argentina. The reports analyzes the rent a car segments such as corporate clients, foreign tourists and local tourists.

Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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This research analyzes the development, present situation and prospects of the packaging sector in Argentina. The reports analyzes several packaging segments such as rigid packaging (glass, carton, aluminium and plastic) and flexible packaging (mostly manufactured from plastic)

Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

Argentina - Mining Industry - Market Research

This research analyzes the development, present situation and prospects of the mining industry in Argentina.

Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

Argentina - Telecommunications Sector - Market Research

This research analyzes the development, present situation and prospects of the telecommunication services in Argentina, considering the segments of basic telephone services,  mobile telephone services, data transmission and Internet services.

Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

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Also, this research analyzes the main companies of the sector, their competitive strategies, profitability and positioning. Furthermore, the market research shows the marketing strategies and the market shares for the companies.

Argentina - Air Conditioning Sector - Market Research

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