Mexico - Tire Industry - Market research

This market research analyzes the actual and future situation of  the tire industry in Mexico. The report explains and analyzes the tire production and local consumption of new tires and refurbished OTR tires, into the auto, pick up, truck and bus markets.

The report includes an in-depth analysis of the sector, the factors influencing the market evolution and future developments. Also, it shows a comprehensive analysis on market structures, the competitive strategies followed by the main players, competitors attitudes, competitive forces, with  emphasis on market and services diversification, marketing policies and strategies, positioning against main success key factors, market shares and yields.

The Competitors Market Research Series by CLAVES (C) are written by senior marketing and management consultants, and focus on market structures, strategies, attitudes and behaviours, competitive forces and actual & future perspectives on the most interesting and attractive sectors.

Basic information is gathered from field research thru in-depth personal interviews with key management from main companies, customers, suppliers, distributors and retailers into the sector. Also other documental information is obtained in public sources, as well as in private databases.

The report latest edition is September 2006, with 100 pages, 52 tables and graphics, 104 companies are included and is offered in text (hard cover) with digital version as optional.